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If you take the total number of all email leads and divide it by the number Absolute Unique visitors to your wesbite you get a small but powerful percentage. Adjusting this positvely by even the smallest amouunt is signifncant in terms of the number leads. This ratio speaks to the sites ability to convert a visitor to a lead which is critcial and also the quality of our web traffic. I've had this stat thrown at me from multiple web providers. One claiming their sites do on average, 4% to 5%.

 

What are other people getting and does anybody know what a good percentage is? National Average anyone?