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Phone conversion ratios are all over the board. A lot of dealers are lucky if they can prove a 5% conversion ratio. We also have some dealers that are achieving a 20% conversion rate on phone-ups. It all depends on how well your salespeople are trained. A good number would be 15%.When you don't post prices, you will get more phone calls. If your reps are not trained how to handle those calls, you'll fail miserably. When done properly with a trained "Phone Ninja" it can be a successful strategy.If you would like to see what increasing your conversion ratios by just five percentage points will mean to your dealership, check out our Ninja Calculator
Phone conversion ratios are all over the board. A lot of dealers are lucky if they can prove a 5% conversion ratio. We also have some dealers that are achieving a 20% conversion rate on phone-ups. It all depends on how well your salespeople are trained. A good number would be 15%.
When you don't post prices, you will get more phone calls. If your reps are not trained how to handle those calls, you'll fail miserably. When done properly with a trained "Phone Ninja" it can be a successful strategy.
If you would like to see what increasing your conversion ratios by just five percentage points will mean to your dealership, check out our Ninja Calculator
