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Craig,Selling cars is a team sport. One of your players is your web vendor. Whom ever has authority to choose the web vendor is responsible for the results. If you pick a web vendor that has little to no automotive experience, then... the decision maker understands this risk and has full responsibility to lead the non-automotive dev team to create business success.
Craig,
Selling cars is a team sport. One of your players is your web vendor. Whom ever has authority to choose the web vendor is responsible for the results. If you pick a web vendor that has little to no automotive experience, then... the decision maker understands this risk and has full responsibility to lead the non-automotive dev team to create business success.
