Follow along with the video below to see how to install our site as a web app on your home screen.
Note: This feature currently requires accessing the site using the built-in Safari browser.
Normal
I mean you can leverage the available inputs to make the results dynamic based on everything you know about the user. Campaigns, previously viewed, vehicles that have higher engagement rates, etcSince a large portion will come from campaigns you'll already have dedicated paths for those. This is a cool idea. By removing the home page you eliminate a potential fall off point in the sequence. The "home page" was the off page asset that got the user to the inventory anyways.All things being equal this setup should convert better albeit at the expense of non vehicle seeking users. Which can be addressed without too much pain.
I mean you can leverage the available inputs to make the results dynamic based on everything you know about the user. Campaigns, previously viewed, vehicles that have higher engagement rates, etc
Since a large portion will come from campaigns you'll already have dedicated paths for those. This is a cool idea. By removing the home page you eliminate a potential fall off point in the sequence. The "home page" was the off page asset that got the user to the inventory anyways.
All things being equal this setup should convert better albeit at the expense of non vehicle seeking users. Which can be addressed without too much pain.
