“Let’s Talk Turkey Babyâ€. Which numbers matter and which don’t?
I was finishing up my EOM numbers, and I wondering what numbers/metrics you all are using. Here are some of my numbers. I did not include any website metrics. That may be another thread. Jump on in!
All of my numbers are calculated monthly and YTD
Expenses- (Per Source, Total Monthly, and YTD)
ROI- (MTD, YTD)
Gross (Total Gross Per Month and YTD, Average Gross Per Month Per Source, Per Unit)
Units (Total, Per Source)
Leads (Cost Per-Monthly/YTD, Cost Per-Source, Total Leads)
Sales-(Cost Per Sale-Monthly/YTD)
Closing Ratio (Per Source-Monthly/YTD)
