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You are asked to access a car dealer's Social Media efforts and provide feedback on how they compare with their peers and where they can improve.


I'm asked that question often and I would love to hear from members of DealerRefresh on how they would grade a car dealer's social media efforts.  Also, do you have a dealership in mind that you would consider a leading example of social media engagement?


There are so many articles on social media being offered online but how to we define success?