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And people saying social networking will expand or become some dominating force are wrong, they've all been seeing a decline in usage for awhile now.. At some point they will not be strong anymore. For what it is, if you have a facebook up now or 5 years down the road, it's really not going to matter, minus a few hundred likes, which can easily be built. People can't see your posts/updates made YEARS ago unless they spend hours digging through it. Social networking now just isn't beneficial for car dealers in terms of selling cars.. Is it really that important to have a "Facebook" page, is it going to kill your business without one, is it going to skyrocket your sales with one? NO. Just stop with all this social networking is the next big thing for car dealers, and if they don't have one "they are quote, out of the game".. I think you get the point, it's not worth anything.