• Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.

Reply to thread

Not trying to self advertise here, but check this out.


[ATTACH=full]4168[/ATTACH]


This is the exact creative we've been promoting with one of our dealers we manage Facebook Ads for. Incentivizing people with older vehicles to come into the dealer, get the vehicle assessed, and get the opportunity to replace it with a newer car. People who are looking to sell their cars are VERY likely looking to get into something better or newer.


This exact campaign has proven quite successful. Although our cost-per-lead is a bit higher than some of the other ads we run (special financing, rideshare) it's VERY effective for new car sales, and we've already sold cars off this. Great for replenishing used inventory for decent prices as well!


[ATTACH=full]4169[/ATTACH]


Perhaps this is something you should consider. As it isn't price oriented!