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We have recently added an experienced F&I person full time to our internet department. And while he is learning our system (CRM) he has done very well in getting involved fairly early with as many leads as he can manage.Since he has been here, 40% of our sales are being financed through us! Now that of course is just the beginning, we'll have to see how it goes in the long run. Affectively we are learning as we go in terms of when to introduce the F&I guy. Some are done early some alittle later, depending on where we get upto with them on the first point of contact. We also do ask every customer how they will be paying for their next purchase. Most usually say "cash", and we just offer a very valid alternative.
We have recently added an experienced F&I person full time to our internet department. And while he is learning our system (CRM) he has done very well in getting involved fairly early with as many leads as he can manage.
Since he has been here, 40% of our sales are being financed through us! Now that of course is just the beginning, we'll have to see how it goes in the long run.
Affectively we are learning as we go in terms of when to introduce the F&I guy. Some are done early some alittle later, depending on where we get upto with them on the first point of contact. We also do ask every customer how they will be paying for their next purchase. Most usually say "cash", and we just offer a very valid alternative.
