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I second that question Kevin. When I was at MBH, I was one of the first dealers on their eLead Evolution CRM. It was one of the better options (in my opinion) that Mercedes dealers were allowed to choose from and after dealing with High Gear and that crazy excuse for a CRM, anything would have been a better choice (well maybe).


I actually had a decent experience with eLead. Tech support was average to good (and that's saying a lot), I was able to build a relationship with a few key support reps over there and most of the time they had my issues taken care of in a timely manor.


My favorite part of eLead was the integrated desking tool. As with many dealers, the Sales Managers and GM's shy away from using the CRM but when you have a desking tool integrated into the CRM, sales/desking managers are forced to use it if you have a process for desking each deal. The desking dashboard had all of the day appointments and showroom traffic in one spot. Pushing a deal to the DMS was never consistent though. :(


I wouldn't even consider a CRM that didn't have a strong desking tool. That really narrows down your options!