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I can't speak for RouteOne because we don't use it, but iMagicLab pushes to the DMS and customer information to DealerTrack. The DealerTrack push is currently in Beta status. The one thing it is missing from that is pushing vehicle and deal info, but it is on their agenda. The pushing of customer info is now flawless, so I don't see where it will be difficult to push deal data. I nor iMagicLab view the pushing of deal data to DealerTrack as a major priority over some other things. It really isn't a big deal for someone to hand-key the deal info into DealerTrack - in fact, I'm finding our sales managers and F&I Managers prefer to hand-key it anyway. They're adjusting things so much (these days ) to get an approval, that having to type in DealerTrack is part of the job.I like the idea of sales managers and F&I managers having to slow down when desking deals or trying to get approvals. We're not selling as many cars as we used to, so speed is not as critical. I'm seeing more care and attention being put into deals when they're forced to slow down, and that is helping us to hold or find creative ways to earn more gross ....the glass is half full
I can't speak for RouteOne because we don't use it, but iMagicLab pushes to the DMS and customer information to DealerTrack. The DealerTrack push is currently in Beta status. The one thing it is missing from that is pushing vehicle and deal info, but it is on their agenda. The pushing of customer info is now flawless, so I don't see where it will be difficult to push deal data.
I nor iMagicLab view the pushing of deal data to DealerTrack as a major priority over some other things. It really isn't a big deal for someone to hand-key the deal info into DealerTrack - in fact, I'm finding our sales managers and F&I Managers prefer to hand-key it anyway. They're adjusting things so much (these days ) to get an approval, that having to type in DealerTrack is part of the job.
I like the idea of sales managers and F&I managers having to slow down when desking deals or trying to get approvals. We're not selling as many cars as we used to, so speed is not as critical. I'm seeing more care and attention being put into deals when they're forced to slow down, and that is helping us to hold or find creative ways to earn more gross ....the glass is half full