Follow along with the video below to see how to install our site as a web app on your home screen.
Note: This feature currently requires accessing the site using the built-in Safari browser.
Normal
If I give you a coupon with the barcode 00001 so I can track you, I associate that barcode with all your website traversal.Now you come into the store, I add your name to the database and I can connect your session, your page views, your coupon and your purchase/visit to the dealership. The downside is that this does nothing for me because it's all historical - I can use it for behavioural tracking and not much more. I want to identify you before you come in and I want to identify people that don't always show up.
If I give you a coupon with the barcode 00001 so I can track you, I associate that barcode with all your website traversal.
Now you come into the store, I add your name to the database and I can connect your session, your page views, your coupon and your purchase/visit to the dealership. The downside is that this does nothing for me because it's all historical - I can use it for behavioural tracking and not much more. I want to identify you before you come in and I want to identify people that don't always show up.
