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While this is true, it's affecting Facebook specifically and although groups like yours show a good cost per, there are groups out there that aren't doing a good job (in automotive) and dealerships should beware. I've not checked in a while, but the last time I did check, non-anthropogenic / bot traffic on Google Ads wasn't at 50%. Is there a mechanism out there for social advertising, much like there is for Google Ads (such as https://www.clickcease.com) or will FB, etc. disallow 3rd party tools from determining and reporting the truth? Additionally, asking for wasted spend back.