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No blind-automation-zombie calls Terrance, It's 100% human.  Reps fight for the email up, fastest rep takes ownership of the lead, reads the email and calls. 


From mystery shopping my competition, ALL DEALERS AVERAGE 4hours TO RESPOND TO AN EMAIL. Thats a huge opportunity!  Phone ups have a BELL that rings until someone gets it.  Email ups just sit there.  I've created an app that turns the email up into a phone up.


I must admit, we're Used Car Monsters, we use technology to gain an edge where ever possible, but when it comes to sales sophistication, our organization is driven by "animal spirits" more so than being "fair and proper".  If there is any phone number on the lead, we blow past the email reply and call.  It ain't pretty, but it works (mostly because none of my competitors have called the shopper back yet!).  Craig Belowski has met our 38 year old pres, he'll smile when he reads this ;-)