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Read a study from Google/YouTube that the "skip ad" button is clicked over 75% of the time. I know that I personally am included in that figure, skip the ad every time. I have been playing around with the Trueview ad on YouTube and happy with the results. This is where your video ad is parked on the top right of the page where the other suggested videos are listed. Impressed with the views nd clicks to the website for $52



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