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Yago, Sorry it took me so long to reply, we have been slammed lately. Right now I have only been dabbling with it using very specific targeting. Just rotating 2 videos at the moment but we will be rolling out some more tests next month. I still feel SEO based video is the preferred method but I think Pre-roll is useful as long as it is not over kill and as long as you dial back how often it is shown to each person.