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Ray Advertising — DealerRefresh Vendor Library

Ray Advertising is a performance marketing company based in Redding, California, specializing in pay-per-call campaigns, lead generation, and affiliate…
Ray Advertising is a performance marketing company based in Redding, California, specializing in pay-per-call campaigns, lead generation, and affiliate network management. Its publicly stated client verticals include insurance, home services, legal, and healthcare; limited public information is available confirming specific products or services directed at automotive dealerships.

What you do with it

connect dealers with performance-based auto insurance lead sources that pay only for qualified calls, so they can add a new F&I revenue stream without upfront advertising spend
When a dealer needs to diversify F&I product offerings and generate incremental revenue from insurance referrals
provide real-time call tracking, lead scoring, and performance reporting for insurance campaigns, so they can eliminate wasted ad spend and scale only the insurance referral partnerships that convert
When a dealer group or internet director wants to measure and optimize the ROI of every insurance lead or call referral they make

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