Didn't Dealersocket buy dealertrack and I think dealer track got their data from Autotrader? Any one here know if that is the case?Troy,
No, it only shows on what current vehicles you have on your lot or what vehicles you are appraising. However they are clearly getting this data from somewhere? Maybe someone at DealerSocket and tell you were they are populating their data for "TrueTarget"?
Rob do you use Carstory's ranking report on vehicles that shows best to worst vehicles based on consumer search volume? I like their market report that ranks vehicles by make and model and would like to see the same type of report but ranking also vehicles on shortest to longest days on market with last posted price and perhaps inventory levels to compare with Carstory's consumer search volume rankings. Other companies have consumer search volume as well but I have only seen Carstory put out a ranking report like this and thought there report was very insightful.