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Cars.com Launches Social Sales Drive Technology to Power Social Selling for Automotive


Just make sure you have people in place to handle the leads and make sure you do not already have this happening with Edmunds since they started doing that last year as a free offering for people on their Used Car plus program.
 

✨ AI Highlights

Cars.com announced the launch of Social Sales Drive technology, a new tool enabling dealers and manufacturers to sell vehicles directly on Facebook Marketplace, with the integration going live the day after the announcement. A responder cautioned that dealers need adequate staffing in place to manage the incoming leads from this new sales channel. The thread is brief with limited discussion of implementation details or user feedback.

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