Search results

Search the forum Search Blog
  1. Sarah Udelhofen

    TAKE POLL 3rd Party Leads - Do you TRUST them?

    I first realized how terrible some of our 3rd party leads really are when I came across a lead we received in a couple of years ago with my moms name and my sisters phone number (obviously neither were interested in a new Prius and didn't do anything online). It really made me think about what...
  2. Sarah Udelhofen

    Behind Yelp fake reviews

    I would have to agree....I'm not a fan. I personally wouldn't spend a dime with yelp.
  3. Sarah Udelhofen

    What is a 3rd Party Lead Exactly? Let's come to a conclusion.

    That is exactly why I break it down....because I'm always going to expect less from things like 2nd chance (you never really know what you are getting), 3rd party (who tend to be more likely to cross shop your brand), to have a lower closing percentage. I just think it's extremely important to...
  4. Sarah Udelhofen

    Online Marketing Solutions/Posting

    Very true, I did use our other stores as an opportunity to really promote the under 10k lot and the more exposure you get on your inventory will set you over the edge! A strong 2nd chance department is really the way to get it done. There are a ton of really cheap & creative ways to maximize...
  5. Sarah Udelhofen

    Online Marketing Solutions/Posting

    I know this may be a really dumb question but what are you doing with your website? I actually had a separate used car lot for a long time that was dedicated to just $10,000 and under used cars. The biggest, most important thing you can do for your dealership is have an awesome website, that...
  7. Sarah Udelhofen

    CRM/ILM Lead Tracking Reports vs Excel Spreadsheet Tracking Reports: Which do you rely on for accoun

    I still track both, some manually and some through our CRM. It's really crazy though because I have experienced some CRM's that have awesome reports and data that I did trust very much.....but now I'm back to kicking it old school with Autobase and I've been having a really hard time with my...
  8. Sarah Udelhofen

    What is a 3rd Party Lead Exactly? Let's come to a conclusion.

    Re: What is a 3rd Party Lead Exactly? Lets come to a conclusion. I think it really depends on what you are doing with the data. I consider most of our 3rd party leads just generic I want a 2013 Toyota Camry, Of course all of the other websites that you are collecting leads from that our not...
  9. Sarah Udelhofen

    What is a 3rd Party Lead Exactly? Let's come to a conclusion.

    Re: What is a 3rd Party Lead Exactly? Lets come to a conclusion. I would have to agree with you, I consider a 3rd party lead to be from Autobytel, AutoUSA, Dealix....the list goes on. I would take a classified listing with my specific inventory over a 3rd party lead any day. Edmunds just came...
  10. Sarah Udelhofen

    What were your most successful e-blasts? Looking for best ideas, companies, strategies, etc.

    Ok here's one that worked miracles and it was super simple. We sold 100 new cars at the end of January in the last 8 days a few years ago with something super simple....probably one of the best results I've received off of anything. It was a simple "We Guarantee to Beat ANY Competitors...
  11. Sarah Udelhofen

    Advice for a new ISM?

    Mike brings up some very important topics that you should be reviewing to get a good feel on how your store is doing. Do you have a designated Internet Team, or structure for your Internet Department and lead handling process?
  13. Sarah Udelhofen

    ActivEngage vs ContactAtOnce vs CarChat24?

    I have used Contact At Once for probably the last 5 years or so. I think there's a lot to be said about it since Toyota stores have made in mandatory (in my region at least) to be used by all of their dealerships. We don't just use it for our Toyota store but also use it for our other stores &...
Top Bottom
Back
Menu