best practices

  1. CallingCorbyn

    AllCall Does your BDC Prepare the Customer for a Productive Visit?

    The goal of a customer visiting the showroom is to have a productive experience. In order to do that, they have a checklist of information and research to complete prior to visiting a dealership. When your BDC agents help your customer complete their pre-visit checklist, the sales team can be...
  2. CallingCorbyn

    AllCall Does Your Receptionist Suck?

    Picture this: A customer, “John Doe,” is just beginning his shopping process, so he starts by investigating dealerships in his area. A quick Google search yields three stores nearby, all with positive reviews and robust inventories. Most customers would submit an internet lead and begin working...
  3. CallingCorbyn

    AllCall Your Constant Value Proposition

    Your customers are demanding. They want faster service, knowledgeable representatives, personalized treatment and a fair price. They want to communicate over multiple channels and they want information now. This pressure from customers is constant, therefore your constant value proposition is...
  4. CallingCorbyn

    AllCall The Value of an Appointment

    Do you know the true value of an appointment? What are you doing to ensure you're setting quality appointments? Without an in-depth business development plan, you're wasting time and money and your customers are seeking out more personalized showroom experiences elsewhere. Luckily, we've made...
  5. CallingCorbyn

    AllCall How Are We Wasting Our Time?

    Currently working on a whitepaper for our blog, and need some insight. What are some of the practices dealerships use that no longer serve their customers? Furthermore, what are the biggest time-wasters in your current lead processes? Have you pruned any outdated methods?
  6. CallingCorbyn

    AllCall COVID-19 and Connection Rates

    It’s common knowledge that COVID-19 has affected everything in our lives. Whether it’s a trip to the grocery store, sending your kids back to school, or even just watching TV… nothing is the same anymore. In the automotive world, we’ve developed a love/hate relationship with the Coronavirus...
  7. CallingCorbyn

    AllCall Is Your Pipeline In Your Blind Spot?

    Your sales process only serves about 20% of your prospects. The rest are just beneath the surface, ready to be converted into appointments. It Starts With Management: It’s up to managers to thoroughly review the pipeline with sales and BDC reps. Reps tend to focus on what’s in front of them...
  8. Retail My Ride

    A Dealer's Solution for Inventory Sourcing Problems: Consignment

    Recent article from a Texas auto dealer that uses consignment to source/supplement his inventory: Sometimes the best solutions are born from old concepts applied in a new and better way. That’s what we discovered by offering professional car consignment services to our retail customers when we...
  9. john.quinn

    My stories from the sales floor #2

    Talking about intimidation and pressure in the forums the other day, I was reminded of a deal I wrote ‘back in the day.’ I think I was between my 2nd and 3rd year of selling cars, so this would have been 1998ish. I had “graduated” from the Honda showroom, and moved next door to our Acura...
  10. Steve Stauning

    PR & News That Car Salesman Just Might Be Helping in the Fight Against Childhood Cancer

    Your Local Car Salesman Just Might Be Helping in the Fight Against Childhood Cancer September is National Childhood Cancer Awareness Month and $10 from every copy of ‘Assumptive Selling’ sold this month goes straight to the PaulieStrong Foundation Given nearly 16,000 children are diagnosed...
  11. Chris Fruchey

    Round robin, is it really fair?

    I was recently tasked with starting a BDC at our store due to blown sales calls, not logging, and let's face it sales consultants are lazy. I started at the beginning of the month and we are already seeing a huge increase in shown and sold appointments even though we do not get near as many...
  12. Chubbard

    Dealership Blog Migration (Sub Folder > Sub Domain)

    Hi All, I'm in the process of migrating my company's blog from a subdomain to a subfolder on our site. Has anyone else done this, and if so, do you recommend just 301-ing all those subdomain URLs? This has been suggested to me by our current blog host (it's tied in with our CRM--one of many...
  13. Jeff Kershner

    Kershner's back to the dealer diary

    It's been a bit over 10 years since I've been on ground level (day to day operations) at the dealership. Since then, was on the "corporate" level for one of the more larger groups in the US, director of marketing for a smaller group in my hometown, helped build and get AutoHook off the ground...
  14. Jeff Kershner

    Rules to read and follow - Please read

    Registration to this forum is free! We do insist that you abide by the rules and policies detailed below. General Rules include: While debating and discussion is fine, we will not tolerate rudeness, insulting posts, personal attacks or purposeless inflammatory posts. Our decision is final in...