chat gpt

  1. Brian Michael West

    DealerAuthority Is Traditional SEO for Automotive Dead?

    Search engine optimization (SEO) has been declared “dead” more times than I can count in the automotive industry. Every time Google updates its algorithm, every time a new social media platform gains traction, and every time a new marketing buzzword trends on LinkedIn, someone inevitably claims...
  2. Dan Sayer

    A different approach to dealer website/chat AI? Ever heard of Seezar?

    I'm always keeping my ear to the ground when it comes to new offerings in our space. I've been playing around with website chat options here in the last couple weeks and wanted to see the latest in AI chat for our sites. We currently have ActivEngage (humans) because of an "exclusive"...
  3. Christopher Reggie

    Using Chat GPT To Negotiate A Car Sale

    Ready for the future of negotiations in the showroom? (TL;DR: Here's some ways you can use Chat GPT to buy a car) Empowering Negotiations: How to Utilize Chat GPT for Car Sales at Dealerships The automotive industry has long been associated with the art of negotiation. Dealerships are filled...
  4. Jeff Kershner

    #RefreshFriday CDPs, Chat GPT for car dealers, and Review Assassin | Gray Scott

    View: https://www.youtube.com/watch?v=6B2FJDo9AQA CDPs, Chat GPT for car dealers, and Review Assassin Did you know Gray is launching a new company? You're going to hear about it on RefreshFriday! DealerRefresh is full of fans who want to hear about new technology. Gray's is hitting the...
  5. Satchel Kolde

    GPT-4 vs. GPT-3.5

    Added gpt-3.5-turbo into our consumer texting flow via API and it's excellent. Fine-tuning is not yet available for 3.5 turbo so we have to put in pretty extensive prompts on every message (e.g., system messages for training and the sms history) but it's still extremely efficient. Here's an...
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