pre-roll

  1. Alexander Lau

    Sponsored vs. Pre-Roll Video Ads

    For those dealers paying an agency for pre-roll or post-roll video or DIY, I found this info intriguing. ARE SPONSORED VIDEOS MORE EFFECTIVE THAN PRE-ROLL VIDEO ADS? http://tubularinsights.com/sponsored-videos-pre-roll-video-ads/ Rob Davis, the Head of Digital, US at Ogilvy, said, “The data...
  2. Alexander Lau

    Facebook to Test Pre-Roll Video Ads Ahead of Watch Shows

    http://adage.com/article/digital/facebook-test-pre-roll-video-ads-ahead-watch-shows/311467/