walkarounds

  1. Jeff Kershner

    RefreshFriday w/ JP Ostiguy of Zanchin Auto and John Colban

    RefreshFriday (Friday April 13th at 1:00 PM EST) - VIDEO with JP Ostiguy and John Colban. If you don’t know JP, you really should! He’s the Manager of Operations for the Zanchin Automotive Group and has tremendous results with utilizing video with HUGE increases in Sales. And he’s now moving...
  2. Jeff Kershner

    Stitched Image Video VS True Walkaround Video w/o Voice Over

    Alight Refresh Community, I need your opinion. I've been working hard to take our Merchandising Videos to the next level, but not only is it a bit of work, I can't seem to find that sweet spot of efficiency and effectiveness. Allow me to clarify what I mean by "Merchandising Video" - A...
  3. Jeff Kershner

    How do you EDUCATE your Used Car Sales Team?

    What tools and/or process do you use educate your salespeople on the product knowledge they need in order to sell (off-make) used vehicles? Ryan Leslie published an article over on the blog titled: What Ellen Degeneres Can Teach You About Off-Make Walkarounds Lets face it, most of our staff DO...
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