I had to google CMO, chief marketing officer.. guess I just don't know board rooms.
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This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
2010 Internet Marketing Survey
- Thread starter Brian Pasch
- Start date
I had to google CMO, chief marketing officer.. guess I just don't know board rooms.
- Apr 7, 2009
- 5,089
- 2,508
- Awards
- 10
- First Name
- Joe
missed the CMO too
- May 1, 2005
- 4,738
- 1,912
- Awards
- 12
- First Name
- Jeff
What's a CMO?
Survey done. Not so easy coming from a dealer group perspective but should be all good.
Survey done. Not so easy coming from a dealer group perspective but should be all good.
✨ AI Highlights
Brian Pasch solicited responses to an 11-question automotive digital marketing survey, requesting dealership employees (not vendors) to participate and share results with peers. The thread shows strong participation with multiple confirmations, but reveals a minor flaw: respondents noted the survey's job title options (like CMO) didn't align well with typical dealership organizational structures, forcing some to select "other" or IT-related fields.
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