$4,000 Front End Profit from Internet Buyers

[Brandon Lewis]

I need your feedback. If a marketing company is able to bring you 40 to 50 no-haggle buyers at $4,000 front end profit, would most dealers be willing to pay 50% of the front end profit to that company?

Of course a percentage will go to the salesman, and the dealership keeps the rest.

Brandon

 

[Matt B]

I probably would have hung the phone up before they ever got to the percentage proposal.

 

[Mitch Gallant]

Yes.

 

[craigh]

Depends on the type of customer.
Are you giving me a one-time customer I'll never see again?