This month has turned into a difficult month. We went gang busters Labor Day and things have been sluggish since.
How's everyone else doing ?
How's everyone else doing ?
Both stores having a up over August, both floor and digital. Web traffic is way up YTD. Pent up demand?
Dealers shared mixed results for September, with experiences ranging from significantly down (some dealers down ~50% YoY) to surprisingly strong, particularly among Nissan dealers who reported gains over August. The consensus suggests September was unpredictable and highly variable by market and dealership, with some attributing strength to pent-up demand and first-party leads becoming critical as third-party lead sources weakened due to regional price competition.