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Article Marketing and it’s effects on SEO.

Anirban

Desk Monkey
Nov 12, 2010
56
1
First Name
Anirban
Articles are essential for web marketing day by day..If you want to reach more and more people with your service products and latest offer’s with a tight economic budget, then article writing and syndication is right tool for you!
We know all the search engines specially Google always looking for good,fresh and informative contents to improve their search quality.If you have business website and you are maintaining one blog with website that is great thing to emphasize your SEO effort.If you take a close look , to most top Organic SEO rated website maintain their blog or they are updating their website with fresh content very often, that’s maximize SEO and online marketing effort.Now the question comes in mind what points should we keep in mind while we create article and how we market those article?
#Maintain a blog associate with your website and update that blog at least once in a week or you can update your website with fresh contents or articles.
#When your write your article its TITLE should be keyword reach and effective one.Do not choose random TITLE, do little keyword research before fix it.
#Every article’s keyword density is good part for SEO, make keyword rich article, personally I like maximum 4% keyword density of article.
#Article’s should be easy to read and understandable and informative
#Your article should have 400 to 500 words on it.
#Use content sharing buttons for every article from different social networking and social bookmarking website, specially Twitter,Facebook,Linked In,Digg,Delicious,Reddit,Stumble Upon.Use Facebook “like” button for every articles.
Now we come to this point how we can turn those articles for marketing and effective organic SEO?When you update blog or website very often , within few days Google will take on first crawling advantages and you will find your blog or content on “real time search“, which is great part for search engine results.After creating of your article you can syndicate it with different article sharing websites, and you can tag your website with your targeted keyword.While you share article you can use on link on the body and another one on Author bio portion, which will generate click through rate of your website and valuable contextual links for your website.
I am sharing one example how can you do that:
Some article directories may not allow you to use links on the body, so before share your article to those sites read the rules before sharing, but still most of the article sharing website will allow you share one link on author bio portion, which is valuable as well(though no-follow,still it works!)Do not use any automated software, syndicate your article, according to Google if they find such activity it will penalize your website.Read Google guidelines with that.
Also share your articles to major social networking sites like Facebook,Twitter,Linked In,stumble upon etc, it will help your grow your website.
Some good article sharing website are:
Free Articles Directory | Submit Articles - ArticlesBase.com
ArticleSnatch Free Article Directory
Submit articles or find free articles
http://ezinearticles.com/
eArticlesOnline.com Free Article Directory
http://articlestars.com/
Qwesz Articles Directory
ArticleBin - Free Article Content
http://www.w3articles.org/
http://articulatepen.com/
Published Articles UK
Keep updated your website and syndicate your content, that will maximize your online marketing and SEO effort.
 
Article marketing helps in SEO in various ways. Many SEO experts think article marketing has no effect on SEO and they follow traditional ways and even follow some Black Hat SEO methods for achieving short term result. But article marketing results positively in the long run.
• With article marketing you can get your website ranking higher by building up one way link pointing back to your site.
• It also helps in off site optimization. By tagging your site keywords in your article, you can prove the authority of your website to your search engine. In this way article marketing contributes towards your search engine rankings and page rank.
• You can also build a fan base of people who are interested in your writing and lead back to your website on a constant basis and will generate profit with your search engine optimization.
To get all of these benefits you have write quality article that are relevant to your website. Use your keywords carefully to get the best benefits from article marketing.