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Was just on a call with [USER=3]@Jeff Kershner[/USER] and [USER=11191]@Jim K[/USER] talking through some fun stuff. The conversation veered toward work that a salesperson would actually do without a manager slapping them. The one thing we could come up with is filling out the paperwork for a car deal. And this is why dealers need so much automation. Yes, I know we were generalizing here.The funny part about it is that the one big thing that's being automated is the paperwork. This is essentially what digital retailing is about: digital paperworking. As the OEMs continue to push digital retailing solutions, it is just more argument for how little is understood about car dealerships.Anyway, it was a thought that humored me and I wanted to share it.
Was just on a call with [USER=3]@Jeff Kershner[/USER] and [USER=11191]@Jim K[/USER] talking through some fun stuff. The conversation veered toward work that a salesperson would actually do without a manager slapping them. The one thing we could come up with is filling out the paperwork for a car deal. And this is why dealers need so much automation. Yes, I know we were generalizing here.
The funny part about it is that the one big thing that's being automated is the paperwork. This is essentially what digital retailing is about: digital paperworking.
As the OEMs continue to push digital retailing solutions, it is just more argument for how little is understood about car dealerships.
Anyway, it was a thought that humored me and I wanted to share it.
