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Yeah I'm completely fine with Autotrader charging us both and having OEM's help subsidize our listings cost through their display ad spend. (I know this is naive to think that's what would actually happen with the display ad spend but in a perfect world that's what would happen)

What I'm not fine with is it negatively affecting our results and common sense says this will lead to a reduction in phone calls, directions, leads, etc.

I'm sure they're going to get enough pushback over this that they re-arrange their page layout back in dealers' favor soon enough.