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just seen this thread and wanted to chime in...we have been using TIM since 2011 with GREAT SUCCESS but you have to utilize TIM the right way...lets face it the TIM #'s r low and realistically 80% of customers are going to balk at the TIM # but TIM is NOT FOR STEALING TRADE INS...TIM is best at getting a number out of your customer they think the car is worth so you can desk the deal appropriately...its real simple show them the TIM # and shut up u will get a response if they say that is low ask them y they think its low and what they think their car is worth and BAM u got it..then u take their car to your manager and have him appraise it and guess what we have had more trade roll in the last 2 yrs we have had TIM than the 76yrs this dealership has been here...that is what TIM is good for the leads are worthless, make the mistake of putting the TIM link on your website and have the customer do a TIM on their own and you will never see them cuz they think your appraisal is to low $1200 a month that we pay for TIM we get back in 1 car deal thru trade roll