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Kevin, thanks for sharing. I'm certain that this was well received. Like most good presentations, much of it is common sense. Unfortunately, common sense is usually not that common.One of your graphs shows that 22% of customers submitted a lead and 62% of customers shopped online. On average, customers shopped only 1.3 dealerships. I would guess that nearly all of your customers visited your website.
Kevin, thanks for sharing. I'm certain that this was well received. Like most good presentations, much of it is common sense. Unfortunately, common sense is usually not that common.
One of your graphs shows that 22% of customers submitted a lead and 62% of customers shopped online. On average, customers shopped only 1.3 dealerships. I would guess that nearly all of your customers visited your website.