• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →

Business Card Referral idea

Jump to latest Follow Reply
Dave Ferkler

Dave Ferkler

Full Sticker + Prep
Dec 8, 2011
20
6
First Name
Dave
#1
Try handing out business cards with your information and a picture of the customer and their new car. You can make a template in Microsoft Publisher and just drop in the image. Give them a sheet of ten (Staples sells the blanks real cheap). Tell them you are giving them $1000 back ($100 for each person that brings one back and buys a car). People are unlikely to throw out a picture of themselves.

businesscard.jpghttp://forum.dealerrefresh.com/attachments/f40/799d1325627558-guy-serious-businesscard.jpg
 
  • Like
Reactions: 3 people
Dealer Authority - Inventory
Hrizn SEO Ai Overviews
Dealer Authority - 250

✨ AI Highlights

  • Dave Ferkler proposes a creative referral incentive program where salespeople distribute personalized business cards featuring the customer's photo alongside their new vehicle purchase, offering $100 per referral (up to $1,000 total per customer).
  • The strategy leverages the psychological principle that customers are unlikely to discard photos of themselves, increasing the likelihood they'll keep the cards and share them with potential buyers.
  • The idea generated positive engagement from other forum members, suggesting it could be an effective low-cost marketing tool for driving dealership referrals.

Dave Ferkler proposes a creative referral incentive program where salespeople distribute personalized business cards featuring the customer's photo alongside their new vehicle purchase, offering $100 per referral (up to $1,000 total per customer). The strategy leverages the psychological principle that customers are unlikely to discard photos of themselves, increasing the likelihood they'll keep the cards and share them with potential buyers. The idea generated positive engagement from other forum members, suggesting it could be an effective low-cost marketing tool for driving dealership referrals.

Replies Views 1 3,730 Started Last Reply

Latest posts

Top Bottom
Back
Jump to latest Follow Reply
Jump to latest Follow Reply
Menu