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CarGurus - they have really taken over the market of used cars.

  • User Friendly
  • Massive Advertising Appeal - Targeted Advertising if you subscribe to the terms.
  • Tons of Information for both Sellers and Buyers.  Market value, days on market, etc.
  • Can be Mobile friendly for customers, for dealers it's a little bit of a hassle.

Cars.com and AutoTrader seem to generate less leads for us.  AutoTrader, in my opinion doesn't have a user friendly mobile design which hurts lead generation.