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Cars on Amazon

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yagoparamo

yagoparamo

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Dec 30, 2009
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Yago
#1
9BFBE6C9-7A2D-4627-83AA-459D0D959E68.jpeg Limited edition VW for sale on Amazon Italy during Thanksgiving weekend.

If the fact that the automotive industry is rapidly slowing down, that 2018 projections are low, and that the main 3rd party sites talk is attibution (wait for the attribution assignment battle to start), are not enough reasons to think that you should look at your digital strategy, then maybe this is.

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The original post highlights VW selling a limited edition vehicle on Amazon Italy as a warning sign that dealers need to reassess their digital strategies. The poster argues that combined with industry slowdown, low 2018 projections, and ongoing attribution challenges, the emergence of alternative sales channels like Amazon represents a significant competitive threat that traditional dealerships should not ignore.

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