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I've findly found a better method...or perhaps just better timing as far as text messaging goes. Every presentation I've attended in the last couple of years hammers home the idea that you should be texting your customers. I have in the past sent a quick text to a customer I have yet to receive a return email or return phone call from. I've never once received a response and I'm not surprised.

This is the one scenario in which I've found texting effective for getting the process going with a prospect. I have a google voice number set up on my phone and a separate voicemail that greeting identifying it as a business line while also noting that it is my cell phone and that I'm happy to receive texts. I do receive a number of calls after business hours and obviously I can't get every single one. I've had quite a few customers (since changing my voicemail) neglect to leave a message but instantly send me a text after hanging up. If I'm at the gym for instance, I'm unlikely to pick up a work call but it's no problem to send/receive a quick text.

The other scenario would be that they leave a quick voicemail. I listen to the message whenever I get a chance, rather than calling them back at say 8pm at night, I'll send a quick text saying I received there voicemail and I address any questions they have. If I can't at the time I just assure them they will have the information requested first thing in the morning. I'd say I receive a text back 80% of the time in these scenarios.

Obviously this isn't anything earth-shattering. However, there are quite a few customers who simply can't email or call during business hours. This prevents the constant phone tag and allows you to get in touch whereas they might otherwise be lost in the shuffle from days of back and forth voicemails.