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I don't know. I can see both sides of this argument. I have a teenage daughter so I can absolutely see your point about the younger generation being blissfully ignorant about the interconnectedness of the World Wide Web. Is it possible that they don't have an expectation of privacy because they've never really had any privacy?


On the other hand...


...to Ed's point, why would I voluntatrily give up that information? The only, and I mean ONLY, reason that I can see myself doing that is if there is a strong correlation between giving up privacy to get something of value.


On the other hand...


I use Foursquare... for FUN! I don't check in for discounts, I checkin at conferences to see if I know anybody in the same area. "Privacy eroded for the sake of convenience"


On the other hand...


Anybody old enough to understand the theme of this post and reference below was raised to leave a light on when they left the house just to give the appearance of being home, they'd never broadcast they weren't home to "strangers," even for a coupon..


I guess I agree with Ed that at this point it would be really wise to over communicate exactly what they are opting into and let them decide if they want to participate. Err on the side of caution.