Follow along with the video below to see how to install our site as a web app on your home screen.
Note: This feature currently requires accessing the site using the built-in Safari browser.
Normal
Just like everything else, these CTA's used to have a place until people realized what clicking those CTA's really meant. We actually had a great experiment with this. When we first started using Gubagoo's VR tool, the button said, "Get Payments." We wanted it to be more clear that it was a full DR tool so we changed the button to "Buy Now." Clicks on the button reduced about 80%. So yeah, if you have that as a CTA it is time to move on.The only exception we allow to any of the above CTA's is on our Toyota site. We have a button that says, "Confirm Best Price Instantly" that opens directly into a chat so that we can instantly tell people when we are priced below MAP pricing.
Just like everything else, these CTA's used to have a place until people realized what clicking those CTA's really meant. We actually had a great experiment with this. When we first started using Gubagoo's VR tool, the button said, "Get Payments." We wanted it to be more clear that it was a full DR tool so we changed the button to "Buy Now." Clicks on the button reduced about 80%. So yeah, if you have that as a CTA it is time to move on.
The only exception we allow to any of the above CTA's is on our Toyota site. We have a button that says, "Confirm Best Price Instantly" that opens directly into a chat so that we can instantly tell people when we are priced below MAP pricing.