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Facebook Timeline for Business Pages Now Available.
- Thread starter kcar
- Start date
Even though facebook will be forcing everyone to switch, I'd hold off.. Hides your html add on pages, shows every other page you like, limited controls, not really happy with it. Only benefit is the cover photo.. Not functional at all..
- Feb 19, 2010
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- First Name
- Bruce
Why hold off?
Look at what Coca Cola did...
https://www.facebook.com/cocacola
Timeline with events back to the 1800's...
Don't be the one who crosses their arms and says it stinks... be the one who embraced it and used it to their advantage.
- Dec 30, 2009
- 1,885
- 477
- First Name
- Yago
2 seconds ago I had no interest in CC's FB page, after checking it I got to say: WOW, someone put some hours and good work on getting that time line.
This. With as many brands as we have, I know we can't be lacking for content...
I'm normally the first one to say "Embrace the inevitable". In this case, not so much. Facebook is taking away more than they are giving, in an effort to make brands pay for their audience.
Why rush it?
Depends on where you are. If you've got your super-optimized, Like-for-anything-of-value page set up, then go ahead and drag your feet. But if you (like us) haven't done a lot of those things (about all we did was add ContactAtOnce to ours, and now it's arguably more prominent than before), why not?
✨ AI Highlights
Automotive dealers debate whether to adopt Facebook's new Timeline format for business pages, with opinions split between those warning of lost functionality and limited controls versus those advocating early adoption to maximize the new features. The thread highlights Coca-Cola's sophisticated timeline implementation as a model for brands willing to invest effort, while skeptics argue Facebook is restricting organic reach to force paid promotion. The key insight is that the decision depends on each dealership's current Facebook optimization level—those with minimal setup may benefit more from switching than those with existing investments.
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