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Form Conversion Rates

Nov 5, 2010
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First Name
Valters
Hey everyone, apparently at digital dealer there was mention that the industry standard 'form conversion' rate was between 3 and 7 percent. Does anyone remember them saying this or have any places they'd recommend for industry web data for form / phone conversions?
 
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✨ AI Highlights

A dealer asks for confirmation of industry standard form conversion rates (reportedly 3-7%) that were mentioned at a Digital Dealer event, and requests recommendations for reliable sources on web conversion data. The thread seeks benchmarking data to help dealers evaluate their own form and phone conversion performance against industry norms.

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