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GM Lead Response Time Questions

john.quinn

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Dec 2, 2009
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Hi Gang -- having some interesting conversations about GM lead response tracking (stop-the-clock) with Shift (it's still Shift, right?).

Discussion threads:
* Autoresponders DO NOT stop-the-clock
* Personal emails DO stop-the-clock
* CRM-logged phone calls (VIN, ELeads) DO stop the clock.

Is it true that GM is now expecting 24-hour coverage for lead response? They want phone calls and/or emails at 03:00 AM?

Who's got the truth here?

Thanks!!

JQ
 

✨ AI Highlights

A dealer professional raises questions about GM's lead response time tracking rules, specifically which actions stop the clock — autoresponders don't, but personal emails and CRM-logged phone calls do. The central concern is whether GM now expects 24-hour coverage, including responses at 3 AM, and whether that expectation is realistic or accurate.

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