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Re: GM Rep Management "Required"



Cobalt

DigitalAirstrike

NakedLime


Those will be your 3 choices form what I hear. I just don't understand the thinking at GM behind making a dealer (independent business) force choose a vendor to do business with. Whatever happened to the free market... and letting the best product/solution sell itself based on its own results or values.


Cost appears to be less... but the "GM Packages" that these vendors will be offering are a watered down version of their whole packages... my thinking is that they will be trying to up-sell the dealers.


Should not affect anything that you have already done on the major review sites - facebook marketing - yelp - and others... as most of these programs can "plug-in" and build on what you already have. Or, for the dealers that have nothing.... build it from scratch.