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I agree with Joe, dealers really don't have a need for live analytics. I can't really think of any particular business model that requires true real time analytics, really. Unless something is horribly wrong it's really not valuable to be checking at such short intervals. Daily is more than enough for the average dealer, I'd recommend weekly in the typical scenario. Much less than that and you don't have enough data to make a decision on.With a tool like Omniture it can be interesting to import offline data like traditional advertising, weather, or floor traffic (if you have measurements you can trust).To your question, I remember reading 24 hours somewhere, sometime last year. That number may have changed since then.
I agree with Joe, dealers really don't have a need for live analytics. I can't really think of any particular business model that requires true real time analytics, really. Unless something is horribly wrong it's really not valuable to be checking at such short intervals. Daily is more than enough for the average dealer, I'd recommend weekly in the typical scenario. Much less than that and you don't have enough data to make a decision on.
With a tool like Omniture it can be interesting to import offline data like traditional advertising, weather, or floor traffic (if you have measurements you can trust).
To your question, I remember reading 24 hours somewhere, sometime last year. That number may have changed since then.
