Reply to thread

Once again Ed, you're wrong. I don't know where you get your information, but it sounds like you're confusing GoogleAds with Google Analytics. This report is based off of traffic to your website in Google Analytics. For somebody to be counted, they had to visit your site. This is what allows them to show the Store Visits for all sources/mediums/channels. It is not based off of impressions or clicks. The only conversion is a Store Visit. Is it going to be 100% accurate? No, but it's going to beat the living crap out of anything else available. Please, do your homework before you post. There's already enough bullshit out there from vendors that dealers to wade through and I'm sure you don't want to be adding more to it.