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[USER=3]@Jeff Kershner[/USER] I love conversations like this also!!I put a lot of effort into locating these jeeps still under factory warranty, spending money to lift them, buy wheels, and color match paint. After all that hard work, the jeeps do not turn as fast as I like. I would say on average 2 a month. I had one guy walk in and buy a stock one for 30k and we had two customers buy lifted ones at 34k in last 3 months. We try to price higher at first and shoot for the stars, but at the end of the day we are moving units at these prices. I tried to gather a large selection to bring people to my dealer. The local jeep dealer in our small town has half the amount of wranglers, all stock and not priced right. You drive 25 miles and you have a large jeep dealer who stocks 40 plus wranglers. I think I am in direct competition with a new dealers and its a tough battle. I have 13's and 14's with low miles but not new. Which is why I brought in SEO to target this town 25 miles away with a heavy population (110k). Build a ton of content to target Jeep Wranglers, and the business we would like to be in. I would love to sell more of them if we can turn them faster. That CLP you see there is something that the SEO writer created, I had no idea that page existed. Now that winter is coming, I plan to scale back because I do not want to carry the heavy jeeps if they will not move. I just do not know if I should keep building my SEO content or give up after 4 months. Turn my focus on basic content like used cars, trucks etc.As for the empty spots, I had those set up for my mechanic and detail guy. I never got around to taking pictures for them. But I can understand why that may look bad. I plan to redo photos and stories for that page. We do include a small story on our VDP that we include on every VDP. We have an about us, but it is generic and we need to update it.
[USER=3]@Jeff Kershner[/USER] I love conversations like this also!!
I put a lot of effort into locating these jeeps still under factory warranty, spending money to lift them, buy wheels, and color match paint. After all that hard work, the jeeps do not turn as fast as I like. I would say on average 2 a month. I had one guy walk in and buy a stock one for 30k and we had two customers buy lifted ones at 34k in last 3 months. We try to price higher at first and shoot for the stars, but at the end of the day we are moving units at these prices. I tried to gather a large selection to bring people to my dealer. The local jeep dealer in our small town has half the amount of wranglers, all stock and not priced right. You drive 25 miles and you have a large jeep dealer who stocks 40 plus wranglers. I think I am in direct competition with a new dealers and its a tough battle. I have 13's and 14's with low miles but not new. Which is why I brought in SEO to target this town 25 miles away with a heavy population (110k). Build a ton of content to target Jeep Wranglers, and the business we would like to be in. I would love to sell more of them if we can turn them faster. That CLP you see there is something that the SEO writer created, I had no idea that page existed. Now that winter is coming, I plan to scale back because I do not want to carry the heavy jeeps if they will not move. I just do not know if I should keep building my SEO content or give up after 4 months. Turn my focus on basic content like used cars, trucks etc.
As for the empty spots, I had those set up for my mechanic and detail guy. I never got around to taking pictures for them. But I can understand why that may look bad. I plan to redo photos and stories for that page. We do include a small story on our VDP that we include on every VDP. We have an about us, but it is generic and we need to update it.
