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Transparency (clear indication of KPIs and what they truly mean), at the risk of their own existence will show value. Throw those metrics (vendor model dependent) into a sales attribution model and crunch over time (Does It Sell Cars / DISC). The appropriate vendors should be more than happy to participate. If they've nothing to hide and perform well; they've nothing to worry about right?

[QUOTE="Alexander Lau, post: 47776, member: 8479"] Transparency (clear indication of KPIs and what they truly mean), at the risk of their own existence will show value. Throw those metrics (vendor model dependent) into a sales attribution model and crunch over time (Does It Sell Cars / DISC). The appropriate vendors should be more than happy to participate. If they've nothing to hide and perform well; they've nothing to worry about right? [/QUOTE]

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