How do you deal with Reviews - Good and Bad?

[Aussiewebmaster]

Customers are paying a lot more attention to reviews and review sites are having a great presence in AND on search results - so what are you doing to address, redress and impress?

What review tools if any are you using?
Do you actively ask customers for reviews?
How do you deal with bad reviews?
Are you seeing 'fake' reviews - good for competitors and bad ones for you?

Do you have reviews on your site?

This is an impactful aspect of the industry so sharing views is important

 

[dgedificeguy]

Customers are paying a lot more attention to reviews and review sites are having a great presence in AND on search results - so what are you doing to address, redress and impress?

What review tools if any are you using?
Do you actively ask customers for reviews?
How do you deal with bad reviews?
Are you seeing 'fake' reviews - good for competitors and bad ones for you?

Do you have reviews on your site?

This is an impactful aspect of the industry so sharing views is important

Since reviews of the dealership are more available than ever, it is vital that a dealership takes time to address their reviews. This is not only to see were they can improve, but also to maintain a reputable image. A dealership should not only address their negative reviews on the specific site that was used to post the review, but also thank the customers that took the time to praise the dealership. This will not only validate the dealerships attentiveness to the customer even more if the feedback was positive, but also show new potential customers the quality of care they will receive if they visit your dealership. If even the dealership has a few negative reviews (which customers understand is bound to happen), a new customer will see if a representative from the dealership has responded to the complaint. By responding to the complaint on the public review site, it will show the new customer that the dealership understands they are not perfect, but are willing to reach out and correct any issues that may have occurred.

 

[Aussiewebmaster]

DG I agree - look at sweetiq as a listing citation and review monitoring platform