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Lead Conversion: Dealer TextLEADS beats TrueCar + AutoByTel + Cars.com combined

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Greg Wible promotes his TextLEADS platform, claiming it outperforms TrueCar, AutoByTel, and Cars.com combined based on a single dealer's March 2017 conversion data, but experienced forum members quickly challenge the validity of these claims, pointing out that the leads aren't truly "organic" and that comparing an owned-channel text CTA to third-party lead sources is fundamentally flawed. The thread serves as a cautionary example of misleading marketing in the dealer community, with Jeff Kershner ultimately shutting down the promotional pitch while acknowledging the educational value of the correction.

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