• Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.

Reply to thread

Great Q [USER=12058]@ASuave[/USER]. I very much want to track everything related to photo views, but, DealerOn support cant deliver this info. Forget asking the Big 3 aggregators (gurus, cars, AT), they can't give me basic VIN specific performance info (i.e. VDP views of a VIN over time). 


I am a GA4 noob, possibly [USER=4779]@George Nenni[/USER] can help me discover ways to can address this.




All of the data weakness I mentioned above is no help with your solid engagement questions.


But, in matters of UI/UX design*, this brings up an important observation what are you trying to create, where do you get your ideas.  I am a student of Dr Clayton Christensen and his "jobs to be done" design framework [link]. Its incredibly simple and powerful.


For me, the majority of data is feedback to a design I'm exploring.  Rarely does the data drive the design ideation.


*Ui = User Interface

*UX = User Experience