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RefreshFriday Eps. 14 - Mike Markette and National Fix the Phones Month

Jeff Kershner

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The month of May has been declared National Fix the Phones Month, for the automotive industry. Mike Markette joins us on this RefreshFriday to discuss FIXING THE PHONES!!

Topics include:
1. Some of the latest statistic from the CallRevu study
2. Best practices for the Saturday morning call recording review
3. Why do customers call dealers anyways?
4. Why can't your managers "coach"?
5. Why dealers only get the appointment 36% of time
6.  The future of the phone with AI
7. ...and whatever else we want to talk about

Feel free to post questions in the comments (facebook!!)

Stick around til the end. We have a series of FUN questions to ask Mike....

Join us every Friday on Facebook Live at 1PM EST.

Miss a previous show? Subscribe to our YouTube for our recorded (and edited) sessions.
 

✨ AI Highlights

RefreshFriday episode 14 features Mike Markette discussing National Fix the Phones Month, a May initiative focused on improving how auto dealerships handle inbound calls. Key topics include CallRevu study statistics, Saturday call recording reviews, why dealers only convert appointments 36% of the time, and the future role of AI in phone handling. The episode aims to help dealers and managers identify coaching gaps and adopt best practices to improve phone performance.

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